Tripadvisor Privacy Policy

Read our summary of Tripadvisor's Privacy Policy.


  • Tripadvisor is committed to respecting your privacy and being transparent about how it uses your information.
  • Information collected includes contact details, payment information, device data, and other personal details you provide.
  • Information may be shared with Tripadvisor's group of companies, suppliers, and third-party business partners.
  • Tripadvisor may collect location information if you enable it on your device.
  • You have the right to access, update, or close your account.
  • Cookies and similar technologies are used to enhance user experience and provide personalized content.
  • Tripadvisor may collect information about other individuals from you, which you must have consent to share.
  • Personal information may be transferred to countries outside your jurisdiction.
  • Tripadvisor may retain your information for as long as necessary for various purposes, including legal compliance.
  • You can manage cookies through your browser settings and the Cookie Consent Tool on Tripadvisor's website.
  • Tripadvisor's privacy practices may vary by region, with additional provisions for users in the EU, UK, US, Korea, and Brazil.
  • Tripadvisor may share your information to comply with legal requests or prevent harm.
  • Tripadvisor uses encryption and security measures to protect your data, but cannot guarantee its security against all risks.
  • You can unsubscribe from promotional messages and manage your email preferences.
  • Tripadvisor's privacy statement may be updated, and they will notify users of material changes.

Things to watch out for

  • Your personal information may be shared with a wide network of partners and third-party service providers.
  • Location data and other sensitive information may be collected with your consent, impacting your privacy.
  • Information retention periods may be extensive, especially for legal compliance or dispute resolution.
  • International data transfers could subject your information to different privacy laws and protections.

AI recommendations

Before using Tripadvisor's services, consider the extent of personal information you're comfortable sharing, as it may be used to personalize your experience but also shared with various third parties. Pay close attention to the privacy settings on your devices, especially regarding location services, and regularly review your cookie preferences through the provided tools. If you're located in regions with specific privacy provisions (EU, UK, US, Korea, Brazil), take advantage of the additional rights and protections afforded to you under local laws.


How can I control the personal information Tripadvisor collects about me?

You can manage your account details, adjust cookie settings, opt out of certain data collections, and exercise your legal rights to access, update, or delete your information through the Tripadvisor website or privacy portal.

Will my information be shared with third parties?

Yes, Tripadvisor shares information with its group of companies, suppliers, business partners, and for legal compliance. This sharing is governed by their privacy statement and the agreements in place with third parties.

What security measures does Tripadvisor take to protect my information?

Tripadvisor uses administrative, technical, and physical security measures, including encryption and firewalls. However, they acknowledge that no system can guarantee complete security of information.

(Last updated: 18th December, 2023)

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